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We are experts on user analysis and user research.
We Know Users
We are a team of psychologists, social scientists, and interaction designers. We carry out user research for understanding the motivations and behaviours of users, and the impact of design on an audience. Over 15 years of consultancy and scientific research experience, we help individuals and organisations to evolve.
Our evidence-based research conducted by experts provides you with UX solutions tailored to your specific needs. Great user experience results in customer happiness and an increase in sales.
User research focuses on understanding user behaviors, needs, and motivations through observation techniques, task analysis, and other feedback methodologies. It is one of the foundations on which a usable software application is built.
Every organisation provides products and services. Everything they do is grounded in the needs, wants and behaviours of their customers. Customers inspire them and tell them when they’re on the right track, and when they’re not. We play a key role in informing and inspiring the user experiences they create, and ensuring that they’re useful, usable and valuable for their customers.